finding a specialty — Interior Design Business Resources

Posts tagged finding a specialty

You must have a specialty. Your specialty, or niche, will either be something you’ve figured out for yourself or if you don’t choose, sometimes it’ll emerge on its own just because of your natural talents and personality. Who you are, what you do, and who you attract all come into consideration for your specialty. Uniqueness is a beautiful thing.

MarketingCapella KincheloeApril 28, 2021niche, finding a specialty, interior design specialty, special sauce Comments

Make More Money by Specializing

Niche. Specialty.

Do a quick scan of your body and feelings that come up when you read those words.

Do you feel resistance? Excited? Annoyed? Defiance? Apathy?

Despite all the years that I have been in business and have been teaching other designers how you can make more money by specializing, I still feel a little bit resistant to it.

Capella KincheloeSeptember 21, 2016branding, business of design, finding a specialty, interior design business, interior design specialty, niche Comments